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11 Jul 2016


Internet radio is audio broadcasting that's transmitted online. There are several internet stereo which are related to traditional radio stations or networks, in addition to a number of internet-only radio stations.

According to a write-up inside the tech portion of the Wall Street Journal in November of 2009, the excellence between on the web and traditional radio stations starts to burn off. It has triggered increasing competition in online radio and the emergence more innovative kinds of radio. Furthermore, wireless internet radio devices and smart phone applications are encouraging more people to be controlled by online radio.

Internet radio is particularly popular with expatriates and people who don't possess use of local stations that fit their interests. Internet stations are accessible from just about anywhere in the world, and services offered include a number of musical genres, sports, news, talk, and any other radio format heard on traditional stations.

In accordance with a 2008 survey, 13% of usa citizens hear internet radio, understanding that percentage continues to increase. Unlike traditional r / c, r / c offer not only a passive listening experience. As an example, on crowd-sourced online radio stations, listeners can vote songs up or down to shape play lists.

Advertising Opportunities

Internet radio provides businesses with an abundance of advertising opportunities since it attracts an increased income audience and listeners of numerous ages from around the globe. Furthermore, according to statistics, internet radio listeners are highly loyal. The majority of them visit their most favorite online stations at least one time a week. In order to make profits messages stand out within the minds of frequent listeners, it's recommended to employ a professional voice talent who are able to create convincing, memorable voiceovers that reinforce your company's brand image.

The Importance of Compelling Station Imaging

In order to attract listeners for your online radio station to start with, it's essential to have radio imaging that produces a long lasting impression. The option from a female radio voice plus a male radio voice to your station imaging will largely depend on your target market and also the type of content your station primarily delivers.

Work with a professional voice talent to deliver promotions, station IDs, along with other kinds of radio imaging setting your station apart from the competition. Internet radio is saturated, so it will take some innovation, creativity, and exceptional voiceover talent to obtain your station noticed.



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